Media Relations

From strategically placing articles aimed at influencing political decisions to achieving widespread media coverage aimed at changing consumer behaviour, Lexington has a strong track record of delivering creative and impactful media relations and PR campaigns on behalf of our clients.

Whether it’s national, regional or trade press, broadcast or online, our dedicated team has the expertise to:

  • Devise, write and sell in news stories
  • Manage the PR campaign process from inception to planning, delivery and follow through
  • Monitor and audit media coverage
  • Track the media agenda and develop relationships with our clients’ key media targets, enabling us to consistently deliver positive, targeted coverage


We have a dedicated team of PR specialists who help clients to promote, enhance and protect their profile and reputations by:

  • Running a 24/7 press office, devising press materials and speaking to journalists on their behalf
  • Organising extensive media contact programmes so clients get to know journalists directly
  • Media training for those going in front of the cameras
  • Message development and training for those working with journalists and other key stakeholders
  • Providing crisis communications advice and implementation
  • Identifying third parties to support media outreach, adding independent support to key messages
  • Organising events and tailored press briefings


Our campaigns have included proactive outreach for clients who wish to build up their profile, as well as immediate crisis management advice for those who need support to respond quickly to external events and unexpected media interest.